Objective: CliK, the new proprietary trading platform from Online Trading Academy, has been in development for several years. The platform would be designed to provide more simplified trading tools to allow users to apply their trading strategies. Online Trading Academy wanted to market the soft launch of CliK in its initial phase to generate excitement among its current students and provide information for prospects and external audiences.
Result: Informational resource page designed to provide comprehensive overview of product features and benefits and social proof.